Forbes Nonprofit Council Outlines Essential Factors for Nonprofit Sustainability

Experts from the Forbes Nonprofit council have identified 14 key factors that are essential for setting realistic fundraising goals to ensure the sustainability of nonprofit organizations. These include involving board members in fundraising efforts, aligning these efforts with strategic priorities, recognizing the impact of donor retention rates, and considering the costs associated with fundraising activities.

Effective communication with supporters, integrating community feedback, and analyzing trends within and outside the sector are also vital. Additionally, assessing the potential contributions of human resources, creating memorable donor experiences, and staying informed about external factors like legislation are crucial.

Be wary of anniversaries or capital campaigns that can skew annual growth numbers.

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